Saturday, October 18, 2008

Calling voters

I’ve run for office a number of times, and I’ve learned a lot from doing so. A decade or so ago, I ran a serious campaign for First Selectman. As a Democrat in a heavily Republican town, I was an automatic underdog, but we put together a terrific campaign—energetic, committed, imaginative, and (I, at least, think) smart. As the campaign played out, I realized how personal it was. These people were laying it on the line for me. You hear politicians talking all the time about how humbled they are to be blah blah blah. Let me tell you, for me that was absolutely true. I still feel a special and profound debt to everyone who helped put that almost-successful campaign together. (It’s probably good I didn’t win. I wouldn’t have been able to deny any of them anything.)

During that campaign (and others), I of course knocked on doors (hundreds of doors), and made phone calls (hundreds of phone calls). I did it. I had to do it. But I hated doing it—it’s just not my personality. That’s why I was so interested in this little piece about how the Obama campaign tries to get supporters to spread the word, even if it’s not their personality. Very clever—fun, in a way—and I bet very effective, too.

The McCain campaign uses the phone differently. It’s robo-calling filth.

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